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Unlocking the Power of WordPress: Why it’s Still the No.1 Platform

April 16, 2021
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The world of website design has exploded in recent years with plenty of new players entering the market to try and grab a piece of the pie.  However, even with all this disruption, there is one platform that still stands head and shoulders above the rest. 


And that is WordPress.


WordPress is the incumbent that put modern CMS platforms on the map. They’ve been around for years now and about 40% of all websites are built on WordPress.  That’s a staggering statistic.  They have built an ecosystem unlike any other, bringing together a vast community of web developers and designers that create add-ons to the core software.  It’s a remarkable company.

Let’s look at some of the key reasons why it’s still the number one platform for website building in our opinion:


·      The Theme Ecosystem.  No matter what site you’re trying to build, you have an almost infinite selection of themes that are suited for every use case you can imagine.  It’s incredible how many there are to choose from, across both free and paid tiers – that can get you up and running in no time with a beautiful looking site that is responsive across all devices.  Add to this the capability to work with developers who can add powerful customization on top of it and your website design can really be anything that you can imagine.


·         Plug-Ins.  While the core WordPress solution is mostly self-sufficient, it can accommodate a wide variety of plug-ins and other tools built by developers to extend the functionality of your site.  This comes from the fact that this is open-source software and so you can benefit from the combined work of millions of developers who have built a plugin for absolutely everything.  If you can dream it up, you can do it with WordPress.


·         Price.  When it comes to value for money, you can’t beat WordPress.  The core software is open-source and the only real costs you have to pay are for hosting, domain registration, and perhaps a premium theme or some developer work.  On the whole, you can get a world-class website up without breaking the bank – tearing down those barriers to entry and making it easier than ever to get online.


·         Support.  The WordPress community is a juggernaut and if you’re struggling with something, it’s almost inevitable that someone else has also struggled with it previously and has written about their experience.  With just a few clicks you can connect with developers around the world who can solve your problem before you know it.  It’s magical.


·         Ease of Use.The WordPress was built from the ground up for people who don’t have coding experience.  So, the whole thing functions through an intuitive GUI and is very easy to maintain once you’ve got it up and running.  The learning curve is not that steep and whenever you bump into a problem, the community of developers is waiting to help.


·         Powerful CMS Functionality.  The backend of WordPress is incredibly robust and designed to handle large volumes of content.  As such, you can trust that no matter how elaborate or ambitious your plans are for your website, you’ll be in good hands.  The software is behind some of the biggest websites in the world and so it’s definitely going to be able to handle whatever you throw at it. 


The list just goes on and on!  It’s rare that a company remains a market leader in a technological space for so long, but WordPress has proven its ability time and time again to adapt to changing circumstances, continually developing their tools to serve users better.  If you’re looking to build a website, then we don’t think there are any better options than WordPress.


Here at Digital Innovations, we’ve helped numerous clients setting up, designing, and building the WordPress website of their dreams – so if that sounds like something you could use, then book a 30-minute free consultation today!  Our team has extensive experience in the space and can’t wait to help you bring your vision to life using the number one platform in the world.


Let’s get building!


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